I noticed many things that were conflicted in this Barnes & Noble advertisement that I saw. Some of the things that I changed included the font, shade of brown, added an image in the background and recreated the coffee stain.
As part of my first ad recreate, I looked at the copy of this particular ad and had trouble reading it all the way through. That's no good. I simplified the copy into something more relatable and used a similar font to the one in the original to keep the same feel for the ad.